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Tomás Whitmore
Tomás Whitmore is an American director, producer and a co-founder of SOFTSPOT™. His approach to filmmaking is deeply influenced by growing up amidst the diverse city sprawl of Los Angeles. As a teenager, his DIY films about a group street breakers led to his first gigs documenting youth culture for advertising market research. This passion for sharing authentic stories combined with his love for music videos led to Tomás’ visually bold and playful style. He has directed campaigns for NBA 2K, Pepsi, Nike, Jordan, and Eurosport.
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